The “Hotel Brick” had become in a key point inside contemporary history in urban and interior design at Colonia Roma. Located in a zone a raised in Porfiriato, the yearning towards French style reflects into the smithy, the wall and the stone. This materials, evident in an English style big house (1900 a.c.) that was abandoned after many years of been a locksmith’s shop, are nowadays a present point of reference that revived into LRDF architecture hands, the Paola Calzada concept and “Muro Rojo Arquitectura” interior design.

“Muro Rojo Arquitectura” or Liz Gómez Coello, Jorge Medina and Germán Velazco, had in charge a building catalogued by I.N.B.A. to be designed. The challenges and difficulties in façade were for the architectural project carried out by L.R.D.F. and HIGHER POETICS spoke with “Muro Rojo Arquitectura” about interior design work.

HP: What impelled to Liz, Jorge and Germán to create “Muro Rojo Arquitectura”?

LGC: The idea of making an association came up from the big friendship that binds us, the discipline that we all share (the architecture) and the motive of working all together in pursuit of the design, creating spaces with soul, with intention.

HP: To fill spaces with meanings and sense in order to create languages from plans, volumes, light, colors and textures is that “Muro Rojo Arquitectura” proposes, then what is telling us the “Hotel Brick” language and which are its elements?

LGC: For the interior design development the original house did not exist, just the frame, with which we decided to retake the elements of the period to make applications in walls, soffits and floors. With all that said we would give the idea of an English style big house with Mexican details. The architecture and the interior design always go hand in hand into a constant conversation that speaks the same language. And that’s why new usages took place on the materials recovery.

JORGE MEDINA: Therefore, we proposed armchairs empire type and chesterfields that reflects new textures and contrasted colors, we left the mirrors hanging to be transformed into levels inside the spaces; the terrace and the paste floors split in geometric volumes that reveal a contemporary spatial language. For the public areas we considered to recreate the house spaces: a living room and a dining room. So, we reveal through this electrical design the “lobby-bar, the business center and the reception” where the classic horn oil lamps, the chimney and furniture for living and dining room adapt to new shapes, a new set of values that recreates a cozy atmosphere. For the rooms we started from a contemporary spatial language through plans and straight lines, like in the new building that was covered with walnut wood and fabric panels that shows different depths. A big mirror divides into two the room and gives a timeless character.

HP: What is the art selection?

LGC: One of the most relevant pieces have been placed as ending of the lobby main stairs and it’s a man in a horse, photo of artist Oswaldo Ruiz, obtained through Luis Adelantado gallery. For the suites we acquired a photo collection in black and white from the photographer Javier Hinojosa through La Miscelanea, as well as the photos printed out on canvas and placed into embroider frames from artist Catalina Holguin. For the walking area we put different silk screen from the artist Javier Pelaez.

HP: What experience may I get from staying at “Hotel Brick”?

LGC: The intention is to create a unique and friendly experience. To achieve the space doesn’t get older and may allows you to enjoy it whether at day or night, whether inside or outside. The fusion of the English and Mexican design on the textures, colors and patterned superimpose gives warmth needed to transmit a home sensation in a huge and busy city.

JM: At La Moderna we recreated elements of a classic French brasserie, contrasting with a color range that goes from beige to olive and finally getting the black, all under a soffit based on antiquated silver sheet. This is a space we created with an eagerness of stay, just as if it would always have been there.

The present design experience and the urban life in a timeless context is something that only “Hotel Brick” can provide, a dream at the major city.

By Laura Resendiz

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